the last press review of 2016

Dear curious reader,

how does the year end according to spirits business ? and most of all, what’s the outlook for the year ahead ?
Don’t forget to check our twitter feed for more reflexions and thoughts on the future of the industry !

SPIRITS BUSINESS DECEMBER 2016 # 82
Noteworthy information according to Spiritsfully !

P.6 FOR THE POLITICALLY CURIOUS
An intriguing article examining the consequences of the election of Donald Trump on the spirits industry. Will it be less Tequila consumption ? will Pernod Ricard still be able to launch Havana Club in the US ? Will Diageo still be able to sell its corona beer as much as it always did ?

P.12 FOR THE BRILLANT WRITER
Info about the next Alan Lodge Young International Drinks Writer Award !!! Entries open January 2017 and run until March 16th

P.17 FOR THE WHISKIE AMATEUR
A great interview of John Glaser the founder of Compass box !

And because this is a year in review issue, a great category per category study starts p. 24. Quick summary : no blockbuster this year !!!
You’ll find the main results in this post HERE

P.44 FOR THE AMATEUR OF RUM
Will or will not 2017 be the year of rum ? It’s been the talk of the trade since a couple of years. Figures are not exactly following. A great article explains why it may finally happen this year. 

P.56 ALL YOU NEED TO KNOW ABOUT TANQUERAY 

P. 70 ABOUT NON ALCOHOLIC ALCOHOL
As you all know by now if you follow my twitter account I am very curious and enthusiast about this new category. The non alcoholic spirits. I feel this is the most disruptive innovation since decade. A great article by Alice Lascelles showing that, as “millennial cut back on the amount they drink, there are opportunities for drinks companies to offer low or no alcohol serves.”
Interestingly enough : a small article also on bartender health with the initiatives of, for example, Claire Smith Warner and her Eat, Drink, Live seminar.
Followed by another article P. 74 ABOUT HOW COCKTAIL ALSO CUT THEIR ALCOHOL INTAKES.